Persea Consulting

ABOUT

Developer Relations can be one of the biggest differentiators for technology companies looking to get ahead, yet many stakeholders don't understand the unique business value that it brings to a developer-first product. Persea Consulting exists to help you discover this value for your specific product and audience.

Persea Consulting was established in 2017 with a mission of providing resources for Developer Relations professionals as well as those trying to understand what DevRel is. In doing so, we fulfill the goal of advancing the Developer Relations industry.

Whether your DevRel leadership team needs ongoing mentorship, your startup needs help getting a community launched, or you need an outside perspective on your cross-functional strategy for a new product, we’re willing to help in whatever way we can.

Some of the companies we’ve worked with:

Testimonials

Testimonials

"Mary’s expertise and insights into successful Developer Relations programs came at the perfect time for FireEye. She provided detailed and thoughtful advice and considerations on how we should first establish and then grow our focus on the developer persona. With Mary’s guidance early on in our planning, I’m now confident we are setting out on the right path to building a world-class experience for FireEye developers."

Sean Morton

VP, Customer Experience

FireEye

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"We worked with Mary to help us frame our Developer Relations strategy. She helped us think through the diverse range of challenges we face and provided actionable guidance that we could implement right away. Mary brings significant depth in expertise to Developer Relations and is a great person to work with!"

Abhinav Asthana

Founder & CEO

Postman

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"Mary rescued me from an overwhelming workload during a period when I was completely unable to keep up with it. She brought process and organization to parts of our project that were operating in a rather ad-hoc manner. She transitioned our newsletter from a last minute "what the heck can we scrape together?" into a monthly celebration of our community's progress."

Rich Bowen

CentOS Community Manager

Red Hat

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"We recently engaged Mary to help us plan for more effective community engagement with our diverse constituency. She provided valuable insight into best practices, and helped clarify strategy and tactics for our specific circumstances. We found Mary to be knowledgeable about the field, approachable, and easy to work with."

Casey Henderson

Executive Director

USENIX Association

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"We knew we needed to act fast in becoming more developer focused, so we brought Mary onboard to help accelerate starting our Developer Relations program, and really our entire Developer Experience at large. Mary was able to provide actionable insight in a modest timeframe—information that helped us start our program in just a few months. Mary knew the right questions to ask (and whom to ask them to) which led to uncovering the necessary information needed for us to move forward in funding the program. If you are looking to sell the value of Developer Relations to your business, Mary can do that."

Jordan Violet

Developer Relations Manager

FireEye

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"Mary has been instrumental to our developer relations program, essentially launching it from the ground up. Thanks to her strategic vision and tactical efforts, we've seen a huge shift in the way developers perceive Nylas and in the level of awareness our brand carries in the developer community. She is a trusted voice in the community, and has made community building a breeze for us."

Tasia Potasinski

Head of Marketing

Nylas

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